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Simple Jack
Simple Jack is a collection of simple life stories, quotes and anecdotes from Jack Sim, the iconoclastic founder of World Toilet Organisation (WTO).

As Jack puts it, life is full of contradictions, and we are often unsure about ourselves. We all live in our own personal universe. We see the world from our own unique points of view. We have become a nation of reluctant conformists, yet we lack the courage to become innovators.

This book contains simple daily philosophies for us to cope with living in a confusing world. Through this book, Jack attempts to help us free ourselves from the prescriptive nature of society.

Simple Jack will be an interesting read for all and will be immensely useful to anyone struggling to discover their identity in this fast changing world.

Our price: US$9.00
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Small Change 2- Turning cents to Dollars
Goh Eng Yeow, author of the bestselling book SMALL CHANGE – INVESTMENT MADE SIMPLE, has written a second book to demystify investing and make it interesting to the layperson.

Magnus Bocker, CEO of the Singapore Exchange, says: “Eng Yeow has an unusual knack for offering simple solutions that get to the core of a difficult financial issue while cutting out distractions which could cloud judgment.” He adds, “Knowledge is power. Only when we are proactive in learning about investing, about our risk profile and the various investment products available, can we expect to make informed decisions on what we should or should not invest in. Prudent investing is for the long term and should be diversified to include stocks, bonds, funds, ETFs, etc. I know that the mere mention of such jargon induces trepidation among some people. This isn’t helped by the fact that we live in an age where information is abundant and at times excessive. Sometimes, it is also difficult to navigate and know where to find the right investment information.”

Our price: US$10.90
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Small Change- Investment Made Simple
SMALL CHANGE : INVESTMENT MADE SIMPLE tells you how to grow your nest egg simply by adjusting your approach to making investments. Goh Eng Yeow, who has spent decades around financial markets and writing about investing, reveals why some people make millions while others fail badly; how financial disasters can be golden opportunities for those with the right attitude; and how to apply common sense in making investment picks.

In 30 incredibly easy-to-read chapters, we learn how to, among other things, get lucky by thinking positive; find your way out of a financial maze; adopt an investment strategy for all seasons; go on the trail of smart money. Also not to let emotions cloud your judgment; or to invest by numbers; or bank on the "greater fool" theory.

As Magnus Bocker says of this book, Goh Eng Yeow makes the important distinction between investing and speculating. This he does by using anecdotes including his own investment history. An inspirational book that can be read in one sitting, before making the next New Year's resolution on growing your money.

THE AUTHOR: Goh Eng Yeow, The Straits Times senior markets correspondent for almost three decades, also spent some years as a stock market dealer with Morgan Grenfell Asia Securities and did a stint as executive director in a public-listed company. For a while, he helmed the "Market Talk" column for US wires agency Dow Jones Newswires.
He has spent much of his life educating the investing public on financial literacy through his "Small Change" and "Cai Jin" columns in The Straits Times. In 2006, he was named the Best Financial Journalist of the Year by the Securities Investors Association of Singapore (Sias). Business Times, in writing about his award, observed that he was known to be a champion of minority shareholders. In 2013, he received the SIAS Outstanding Commentaries Award.

Our price: US$10.90
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Naked Ambition - Corporate Animals Stripped Bare

Raven, termite, bee, ferret, viper, fox, mongoose, king cobra, pigeon, chimpanzee, dog, rat, rabbit, chameleon, turkey vulture, shark, tokay, borer, cat, lion - which animal are you? Or, perhaps more importantly, which animal is your boss, your mate, or your nightmare at work?

A tongue-in-cheek look at different personalties in the corporate world, Naked Ambition will keep you wondering what games are afoot where you work, and who's doing you in, even as you read.


Our price: US$13.85
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Building A Business - The Secrets Shared!

Building A Business - The Secrets Shared! is a compilation of experiences and tips from 117 nominees of the 2009 Spirit of Enterprise Awards. Each year, the Spirit of Enterprise (SOE), a non-profit, donor-funded Institution of Public Character (IPC), gives out the Spirit of Enterprise Awards to deserving entrepreneurs and their companies. The nominee list for 2009 consists of 117 people, each with a story to tell. This book showcases these entrepreneurs, who possess unwavering resilience to grow their businesses and keep their dreams alive in this current unpredictable economic environment. Learn secrets of entrepreneurship and building a business, including:

  • The Attributes required
  • The Planning involved
  • How to keep your Customers
  • Staying Resilient
  • Being Ambitious and Innovative
  • The Importance of the Team

Building A Business - The Secrets Shared! is a must buy for all start-up entrepreneurs.


Our price: US$16.50
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Entrepreneur's Blueprint

Entrepreneur's Blueprint tells the story of Singaporeans who took a chance and made a breakthrough. From incubation to globalisation, Entrepreneur's Blueprint takes you through the thrills and spills of making a business grow from an idea. The authors, entrepreneurs themselves, distil real-life stories of failure and success, from food and craft to leisure and information technology businesses, into insightful business lessons, easily applicable principles and practical advice for the new and would-be entrepreneur.


Our price: US$16.95
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I'm The Boss! - 24 Real-life Success Stories

Hear from 24 of the 200 nominees in the Spirit of Enterprise Awards 2006, as they share about their journey to entrepreneurship: highs and lows, their experiences ad insights, shortcuts and pitfalls. Why did they even start on their venture? What kept them going? What plans do they have for the future?


Our price: US$16.95
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It's My Life! Passion, Faith, Action, Will,

More than 100 true stories from more than 100 entrepreneurs: what to do (and what not to do), what to say - to your banker, financier, partners, suppliers, staff, family, spouse, detractors - when they question, probe, criticise and run you down.

Who should buy this book? Everyone!

Why? Because everyone and anyone has the potential to be their own boss!


Our price: US$16.95
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Talk Money

Talk Money is a compilation of Lorna Tan's articles on personal finance which were published in the Invest section of The Sunday Times in 2007 and 2008.

It covers a wide range of personal finance topics from savings and insurance planning to stock investing and retirement. Written in an easy to understand manner, the book will appeal to anyone at any stage of his life cycle. The articles provide information on many finance-related issues and highlight the potential pitfalls of investing, as well as give tips on how we can stretch our dollars and invest to grow our nest eggs. The chapters are arranged to begin with financial topics that one is concerned when starting to earn a livelihood, then address those issues when starting a family, before ending with retirement.

Those who have enjoyed Lorna's articles every Sunday and those who have missed them would find this book a must-have.


Our price: US$16.95
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Top Secrets To Becoming An Entrepreneur

Top Secrets To Becoming An Entrepreneur gives you the tools you need to feel confident as you manage a new business. This handy reference book is an indispensable part of your entrepreneurial armour. Its is based on:

  • Planning not reaction 
  • Experience, not luck.

This book is rich in ideas. It will inspire you to find the right answers for the many issues you face as an entrepreneur. It presents you with options and methods that can help you in your approach to running a business, whether it is:

  • Knowing what it takes 
  • Getting started 
  • Managing and motivating staff
  • Providing excellent customer service 
  • Growing you business 
  • Avoiding mistakes 
  • Appreciating the benefits.

You will also find practical, commonsense solutions offered by handpicked entrepreneurs that will make decision-making easier.


Our price: US$16.95
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